Her Majesty Queen Máxima of the Netherlands is the United Nations Secretary-General's Special Advocate for Inclusive Finance for Development (UNSGSA). She is a leading global champion and spokesperson for the essential role of financial services in alleviating poverty, fostering equitable economic growth, and furthering diverse development goals including environmental sustainability, food security, clean water, good health and universal education.
Today, approximately one-third of the world’s population, most of them poor, struggle to get by without basic financial services such as savings, insurance and credit. In her role as UNSGSA, Queen Máxima demonstrates how financial inclusion helps families and entrepreneurs generate income, manage cash flow, build assets, invest in opportunities, and strengthen resilience to setbacks. National leaders, regulators, companies, practitioners, and policymakers are increasingly responding to the needs of the world’s unbanked and underserved.