UNSGSA -UN Secretary-General’s Special Advocate for Inclusive Finance for Development

Focus areas

As UNSGSA, Queen Máxima focuses on five areas where her input creates the most impact and that have the greatest potential to deepen financial inclusion.

Diverse financial services: Meeting the demand and needs of low-income clients and small enterprises requires a variety of providers and products, especially payments, savings, credit, and insurance.

Bridging household and SME finance: An important source of employment, income and economic growth, micro-, small- and medium-sized enterprises (SMEs) need access to a continuum of affordable financial services and business expertise to start up and scale up.


Responsible finance and financial literacy: Responsible practices in financial services bring advantages to providers, clients, and the environment. Clients can maximize the benefits of access to financial services when they have access to financial education, a key aspect of consumer protection.

Financial inclusion, integrity, and stability: Bringing more informed people into a client-oriented, responsible and supervised financial system lowers risks and improves integrity.

Financial inclusion data: In-depth, harmonized and comparable data supports national strategic planning and monitoring, evidence-based policymaking, impactful investments, and innovative products.