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Country Visit
India has achieved one of the most significant financial inclusion transformations in modern history. Adult account ownership has increased from 53% in 2014 to…
News
Her Majesty Queen Máxima of the Netherlands, United Nations Secretary-General's Special Advocate for Financial Health (UNSGSA), will be in Washington D.C. from…
Publication
Written under the theme "Building Resilience, Unlocking Opportunity," the 2025 Annual Report showcases the work of H.M. Queen Máxima of the Netherlands in her…
H.M. Queen Máxima of the Netherlands
UN Secretary-General’s Special Advocate for Financial Health (UNSGSA)
As the UN Secretary-General’s Special Advocate, Queen Máxima leads a global advocacy effort focused on transforming the financial system to support financial health. She works alongside partners from the private sector, government, civil society, and international development organizations to elevate solutions, accelerate innovation, and mobilize action on financial health.
Financial Health
Financial health means having the right financial tools to manage day-to-day expenses, build resilience to financial shocks, and invest in the future. When these financial tools — like savings, insurance, payments, credit, and more — are designed with financial health and the needs of customers in mind, they can foster a more inclusive and sustainable financial ecosystem that supports financial stability, resilience, and long-term prosperity for everyone.